Book a demo
Let a friendly Gnomen expert answer all of your questions and take you through the system online in 15 minutes. Just choose a time that suits you.
The rise in the use of the internet among property consumers means that having a good website is now a necessity.
What's more, agents are now spending on social media, digital advertising and web tools to help them convert digital traffic into leads.
That's not to say that traditional marketing methods have become obsolete.
There's still clearly a role for targeted print advertising and For Sale and To Let boards.
In fact, a recent study carried out by Which? Mortgage Advisers found that many property buyers still find their homes the 'traditional' way.
According to the survey of 2,000 home buyers, 22% found their property through an estate agent, 10% through a For Sale sign and 6% through a local newspaper.
This reinforces the need for a strong local presence and clearly defined brand.
When it comes to online marketing, the same rules apply regarding branding, ethos and company message.
The same can be said for customer service, which covers all contact you and your team have with clients.
It's fair to say that in the vast majority of cases inbound phone enquiries, or prospective clients visiting your premises, are dealt with immediately.
The same practice should be followed for online/email enquiries. However, a recent research project has shown that this might not be the case.
According to lead management service Callwell, during July only 64% of email leads sent to 85 estate agency branches were answered within 48 hours.
On top of this, of those prospective clients who were contacted, it took the agents an average of seven working hours and eleven minutes to get in touch.
If agents are spending money on shiny websites and costly portal subscriptions and not speaking to potential prospects, they could be missing out on lots of new business.
As we all know, estate and letting agency is a customer-facing business and those agents who put their customers' needs first, and respond to enquiries quickest, are likely to increase their chances of success.
With all this in mind, as well as responding to inbound enquiries, it's also important that an agents' website is designed to attract the attention of prospective clients.
Once these leads start coming in, it's vital that your property software allows you to manage them effectively, splitting them up between your sales team.
We also design property websites, which you can find out more about here.
All of our software clients receive free training and are entitled to a free demo. For more information, get in touch with us on: 0208 123 9019.
Earlier this month the government released its eagerly anticipated housing White Paper. The 104 page document sets out how the Conservative Party intends to improve the supply/demand imbalance of housing in the UK.
For Sale and To Let boards have long proved divisive with some arguing they are still a useful marketing and advertising tool, while others argue that they are an eyesore and a relic from a different age. But have they had their day
Despite the various challenges faced by the property industry in 2016. Brexit, stamp duty changes and tighter lending criteria chief among them
Last year was a memorable one for a number of reasons, and throughout an astonishing 12 months which included the Brexit vote and election of Donald Trump the UK property market remained stable and consistent.
The new year is here and while many people will be spending January trying out a new diet or working hard at the gym, it's also a good time to review your business and make plans for the year ahead.
One announcement in Philip Hammonds recent Autumn Statement his first as Chancellor caused a bit of a stir in the property world
Within our industry there has been a long-running debate between traditional high street estate agents and newer online operators which has focused on the future of our sector
The number of high street estate and letting agents operating throughout the UK is on the rise, despite regular talk of the threat online/hybrid models pose to the more traditional way of doing things.
The third quarter of 2016 was a characteristically busy three months in the property world. There was plenty of estate and letting agency news to get our teeth into over the summer
See my guest blog on this PropTech special featured on NC Real Estate and find out the benefits of storing your data on the cloud
We now live in an internet-reliant, thoroughly online age.
Unfortunately summer is coming to an end now, but what an eventful few months it\'s been.
It's now been well over a month since the EU referendum and we've started to see evidence of how the build-up to the historic vote and its aftermath have affected the UK property market.
If you're an agent that likes to keep up with the news or often heads to industry events, then it's likely you'll have noticed an increased use of the word 'proptech'.
After a long and drawn out campaign, the British public last week decided to leave the European Union.
There's been a long and protracted debate about the benefits of online and traditional estate agency models over the last few years, with high street operators emphasising the importance of customer service and their online counterparts focusing their arguments on price.
Software and estate agency are very closely linked. But, when it comes to property software, what should you be looking out for from providers?
A single, definitive, official government house price index is set to be introduced in June this year, but is this something that should have estate agents cheering from the rooftops?
Gnomen property management software announces its new partnership with Property inventory and inspection reporting App, InventoryBase. Gnomen offers this via their 'add- ons' that Gnomen customers can purchase via their marketplace.